AdvertisingBusinessFood for thoughtGaming iOS 14: a huge win for Brands and Consumers In June, Apple announced the release of iOS 14, their latest software update that will…Ian BousherAugust 11, 2020
DeveloperFood for thoughtGamingPsychology Understanding what motivates gamers to play What does it mean for a game to be ‘fun to play’? How do developers…Ian BousherAugust 7, 2020
DeveloperFood for thoughtGaming Games Plus – The future is interactive entertainment All the way back in 2005, Microsoft had a dream to take a step away…Ian BousherJuly 31, 2020
DeveloperFood for thoughtGaming The console war has changed and won’t be the same again Recently, we released an article on network effects - the power of a network of…Ian BousherJuly 23, 2020
DeveloperFood for thoughtGaming Announcing 14-day Turbo payment terms for game developers Today, we're excited to roll out 14-day payment terms for our game developers! While this might…Samuel HuberJuly 23, 2020
DeveloperFood for thoughtGaming How to decide what game to make next while on a budget 2016 was the beginning of the age of data, and now data can change everything…Ian BousherJuly 21, 2020
DeveloperFood for thoughtGaming The active rise (and inactive future) of idle games Idle games (sometimes called incremental games) are a fascinating genre all of their own, from…Ian BousherJuly 17, 2020
AdvertisingFood for thoughtGaming 5 psychological monetisation tricks that mobile games use Big game companies hire psychologists. This is a well established fact, but it does garner…Ian BousherJuly 14, 2020
AdvertisingFood for thoughtGaming A game company’s greatest weapon: network effects Network effects are one of the most important success factors for a huge amount of…Ian BousherJuly 10, 2020
AdvertisingFood for thoughtGaming A brief history of game monetisation – Part 2 This is the second part of our two part series on the history of game…Ian BousherJuly 7, 2020
AdvertisingFood for thoughtGaming A brief history of game monetisation – Part 1 The way that games have been monetised has changed drastically over the years, and we’re…Ian BousherJune 30, 2020
AdvertisingFood for thoughtGaming The first banner ad, and what it teaches about game advertising The first banner ad was for AT&T, placed on Wired magazine’s first website in 1994.…Ian BousherJune 17, 2020
DeveloperFood for thoughtGaming Now’s the time to make games, but maybe it isn’t Covid-19 took the world by storm, and it’s proving to be one of the most…Ian BousherJune 3, 2020