5 years ago, I was running an indie studio developing and publishing hypercasual games -…
Ian BousherSeptember 10, 2020
In a lot of conversations we have, and especially with the recent IDFA changes (read…
Ian BousherAugust 27, 2020
Previously we spoke about different models of gamer motivation and how those different models have…
Ian BousherAugust 18, 2020
In June, Apple announced the release of iOS 14, their latest software update that will…
Ian BousherAugust 11, 2020
Big game companies hire psychologists. This is a well established fact, but it does garner…
Ian BousherJuly 14, 2020
Network effects are one of the most important success factors for a huge amount of…
Ian BousherJuly 10, 2020
The way that games have been monetised has changed drastically over the years, and we’re…
Ian BousherJune 30, 2020
The first banner ad was for AT&T, placed on Wired magazine’s first website in 1994.…
Ian BousherJune 17, 2020
COVID-19 has wracked almost every industry out there, but we’re not going to get into…
Ian BousherJune 10, 2020
Monetisation anxiety. Not just the elephant in the room, but the 12-wheeler that crashed through…
Ian BousherJune 8, 2020
The Culling 2020 released recently and the world is not as happy about it as…
Ian BousherJune 5, 2020
Animal Crossing: New Horizons has been absolutely everywhere over the past two weeks. From players…
Ian BousherMay 7, 2020
Do you recall the ads you saw when you last opened your browser? Almost no…
ferrealexanderJanuary 2, 2020
